Bencium / Product Design & User Experience Consultant
Bespoke & Different.


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Looking back to 1994

Back in the days, the FontShop Vienna branch was the closest physical shop accessible within a few hours’ drive from Budapest. That shop was the only option for me to purchase contemporary font files.

Accidentally found the above business card in an old cardboard box and wondered how unchanged the basic characteristic of brand design remained in the last almost 30 years. If you compared it with websites, software and mobile interfaces, the amount of change is shocking.

Bence CsernakComment