IndexInvestor Branding, Zürich
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IndexInvestor is the first Swiss company to provide index based passive Asset Management only. Its founder approached Bencium to develop the brand identity. I spent a whole sunny October day with Mr Ochsner – the CFO and founder of IndexInvestor. In order to better understand his target group we visited many different Zurich locations, restaurants and the financial quarter. We are having a café at Park Hyatt Zurich – with an almost finished brand strategy! 
We even visited the 700-year old lime tree in Linn near Zurich. The tree gave the final inspiration for the logo and served as a key visual in the complete online communication programme.
The founder next to the tree.
business cards 
WEB USER INTERFACE DESIGN
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Coming soon: UPC and UniCredit Bank
UPC Cable Television bill design / UniCredit Bank account statement design
Lecture at GCU London, MSc International Fashion Marketing
I have been invited to lecture about developing brand identities at Glasgow Caledonian University’s London Campus.
London College of Fashion Lecture
Bence Csernak has been invited to give lecture at the MA Strategic Fashion Marketing Course/MA Fashion Entrepreneurship – London College of Fashion / University of the Arts London
Diamond Heels
Diamond Heels offers a franchise system for individually designed high heel shoes.
Research Centre for Natural Sciences Identity
With more than 1000 researchers and employees, six national science institutions were reorganised under an umbrella brand.
Suitart Brand and Corporate Identity
Bencium was commissioned to develop branding and corporate identity from the ground up for a Swiss fashion start-up in Zurich.
Capel Business Centre, Dublin
Dublin as a global hub for doing business. Inspiration: airflight routes user interface elements derived from the logo
Andaz Liverpool Street, London
The hidden message appears only in the dark – usually at night – before going to sleep… (printed with fluorescent ink).
